Features
Everything you need to run the day. Nothing to bolt on.
These come with every Backgen app. What changes from one industry to the next is how they are arranged and what they are called, so it fits the way your trade works.
Fill your calendar
Let customers book at any hour, see your whole day at a glance, and stop losing time to no-shows.
- Online booking, day and night
- A clear view of the day for the whole team
- Waitlist and walk-ins
- Automatic reminders by text and email
- Deposits and no-show fees, by your rules
Get paid
Take payment at the counter, on site or online, and always know what is owed.
- Cards, cash and split payments
- Estimates and invoices customers approve and pay online
- Tips and tax handled on the ticket
- Gift cards, packages and memberships
- Receipts sent automatically
Know your customers
Everything about a customer in one place, so anyone on your team can pick up where the last visit ended.
- Full history of visits and purchases
- Notes, preferences and photos
- Forms and consents signed on a phone
- Customers can see their own bookings and bills
Run your team
Schedules, time off and the right access for each person, without a separate tool.
- Staff schedules and time off
- Each person sees only what their role needs
- A phone view for people on the floor or in the field
- A record of who changed what
Bring customers back
Stay in touch without it becoming another job.
- Follow-ups after a visit or a finished job
- Email and text campaigns to the right customers
- Opt-outs respected automatically
- Review requests tied to a real visit
See how you are doing
Close the day with confidence and spot problems before they cost you.
- End-of-day totals
- Sales by service, product and team member
- Stock levels and low-stock alerts
- An assistant you can simply ask
Some features apply to some trades more than others. Your industry page shows exactly what yours includes.
Your assistant
Ask a question, get an answer
“Who has not been back in three months?” “Which jobs are running over?” Ask it the way you would ask a person who knows your business.
It answers from your own records
Ask in plain English and get an answer drawn from your bookings, sales and customers, not from the internet.
It sees only what you may see
A front-desk login gets front-desk answers. Nobody learns something through the assistant that they could not open themselves.
It never acts on its own
It can draft a message or suggest a next step. Nothing is sent or changed until a person says yes.
It is your choice
The assistant is off until you turn it on.
Your data
It is your business. It stays your business.
Your records are yours
Your customer list and your history belong to your business. If you leave, you can take them with you.
Kept apart from everyone else
No other business using Backgen can see anything of yours.
We do not sell your data
Not your information, and not your customers’ phone numbers or emails.
The details are in our privacy policy.
See it set up for your trade
We are opening 5 industries first, with 45 more planned. Tell us what you run.